In today’s competitive business landscape, creating a strong workplace culture is crucial for attracting and retaining top talent. Malcolm Condon, HR People Partner at PP Control & Automation (PP C&A), shares insights on how listening to staff and investing in their development can build a winning workforce culture.
The Importance of a Strong Culture
Just as sports teams need consistent messaging and behavior to develop talent, businesses must cultivate the right workplace culture. Condon emphasizes that this culture should be:
- Simple
- Consistent
- Reinforced by key people in the business
Investing in Talent Retention
With over 230 employees at their world-class facility in Cheslyn Hay, PP C&A faces the challenge of retaining skilled workers in a volatile labor market. Their proactive approach includes:
- A progressive culture focusing on personal development, wellbeing, and creativity
- Significant investment in staff training (over £5 million since 2003)
- The creation of “Bright Sparks,” an in-house training school
- “Bright Sparks University,” championing diverse learning pathways
Listening to Employees
To understand what matters to their colleagues, PP C&A implements:
- Annual full engagement surveys in February
- ‘Voice’ forums to share survey results and identify improvements
- October ‘Pulse’ surveys to track progress
Recognition and Rewards
PP C&A fosters a sense of community through their “Switched-on” program:
- Monthly employee nominations
- Customized badges and small gifts for nominees
- Substantial rewards for those who go the extra mile
Building Culture Together
Condon stresses the importance of collective culture-building:
- Encouraging staff input
- Implementing employee-suggested measures
- Viewing culture as a collective “us” rather than “you and them”
Key Takeaways for HR Professionals
- Invest consistently in employee training and development
- Create opportunities for continuous learning
- Regularly seek and act on employee feedback
- Implement recognition programs that celebrate individual contributions
- Involve employees in shaping workplace culture
By following these principles, organizations can create a culture that not only attracts top talent but also nurtures and retains it, driving business success in the long term.